AI Insights · Timothy · July 2022
Top 5 Virtual Fitness Programs in Turkey: Q2 2022 Performance
Explore the performance of the top 5 virtual fitness programs in Turkey during Q2 2022, based on weekly downloads, revenue, and active users.
In the second quarter of 2022, the top 5 virtual fitness programs in Turkey showcased varied performance metrics. Data from Sensor Tower provides insights into weekly downloads, revenue, and active users for these apps on a unified platform.
Freeletics: Workouts & Fitness saw its weekly revenue peak at approximately $2.4K in the last week of June, while weekly downloads fluctuated, reaching a high of 1.3K in the week of June 20. Active users hovered around 5.3K at their peak in early April but saw a gradual decline to around 4.5K by the end of June.
Sweatcoin Walking Step Counter experienced significant weekly downloads, starting strong at 157K in late March but decreasing to around 41K by the end of June. Its weekly revenue showed an impressive peak of approximately $2.8K in mid-May. Active users grew steadily, peaking at 546K in mid-May before settling at around 476K by the end of the quarter.
Strava: Run, Bike, Hike had a consistent performance with weekly downloads reaching close to 2K by the end of June. Revenue saw a notable increase, peaking at approximately $1.8K in the last week of June. Active users remained relatively stable, fluctuating around the 28K mark, with a slight increase to 30K in the final week.
Fitify: Fitness & Home Workout showed a steady increase in downloads, peaking at around 10.9K in mid-June. Revenue also saw a moderate rise, with a peak of around $814 in early May. Active users demonstrated a similar upward trend, reaching approximately 37.4K in mid-June.
Zwift: Ride and Run had a more modest performance with weekly downloads peaking at 38 in early May. Revenue varied slightly, reaching a high of around $584 in early May. Active users showed minor fluctuations, peaking at around 155 in early June before decreasing to 121 by the end of the quarter.
These performance metrics, sourced from Sensor Tower, provide a comprehensive overview of the top virtual fitness apps in Turkey for Q2 2022. For more detailed insights and data, visit Sensor Tower.
